Laurie Aronson

Recent Posts

Chairwoman’s Message: New Opportunities & New Allies

Posted by Laurie Aronson on 9/30/20 9:52 AM

There are positive signs of 2020 starting to peak around the corner if you are looking for them. First of all, it’s Fall y’all. I recently traveled back to Aspen to experience the changing of the leaves and inhale some fresh, cool mountain air. That alone was enough to re-energize the soul. Fly fishing was another. The best part was bringing my father with me as we drifted along the Roaring Fork, observing the incredible gold and red trees while catching numerous beautiful rainbow trout. Upon my return back home, even Louisiana was experiencing some cooler temps that touched the 50’s at night. Another good sign.

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Chairwoman’s Message: Onward and Upward

Posted by Laurie Aronson on 8/26/20 2:10 PM

As I write this column, those of us in Louisiana and Texas are bracing for Hurricane Laura. By the time you read this, let's hope we've all come out of it unscathed. Of course, we had a hurricane coming; it's 2020. I suppose Laura wanted to celebrate the 15th anniversary of Katrina (almost to the date). We are used to hurricane season down here and often have time to prepare. We buy lots of food, dry goods, paper goods, bottled water, and plenty of alcohol. It's the same grocery list as the COVID-19 quarantine. We've now transitioned from quarantine drinking to hurricane drinking.

But, as we transition out of the summer months and into the fall with COVID still lingering, things look a little different than they have in the past. We should all be asking ourselves, "Had we known this pandemic was coming, what could we have done differently?" Or better yet, "What can we do in the future to better prepare us for such uncertainty?"

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Chairwoman’s Message: Say It Ain't So

Posted by Laurie Aronson on 7/28/20 4:30 PM

If you’ve been in business long enough, you know that not all decisions are easy. As the COVID-19 pandemic has continued to impact every aspect of our lives, we have all been forced to make difficult decisions. On Monday, the NASGW Board of Directors voted unanimously to cancel this year’s Expo. This was a decision that none of us wanted to make, but it was the right decision. With mounting cases in the state of Texas and increased travel restrictions in numerous states, particularly in the northeast, we could not leave things to chance in hopes that cases would subside or that states would ease restrictions. We’re not blaming Texas. The biggest reason this decision had to be made was for the health and safety of our members, our colleagues, our employees, and the entire shooting sports industry.

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Chairwoman’s Message: Mid Year Check-In

Posted by Laurie Aronson on 6/26/20 2:00 PM

There’s an important lesson from current events that we should all take note of, and prepare for. 

If you’ve been paying attention to the recent protests, you’ve noticed that our freedom of speech has bubbled to the top, and it’s louder than ever before. It doesn’t really matter which issue is being debated or if you personally agree with the subject matter. People just want to be heard. The same goes with the topic of gun ownership. In the next few months, there will be many opportunities for opposers to the Second Amendment to be loud and have their voices heard. However, the same is true for supporters of the Second Amendment. Our voices WILL be heard, and I expect that others will listen, perhaps more now than ever before. They may or may not agree with us, but it is our duty to be respectful of others’ opinions. It’s in our best interest to teach good lessons of gun ownership and to clearly explain why we adhere to the second amendment. We will break through to some but not to all. Let’s remember that with respect and an open mind, others will listen.

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Chairwoman’s Message: A Light at the End of the Tunnel

Posted by Laurie Aronson on 5/27/20 10:40 AM

Here we go; we are doing this. That’s right, the recovery is underway, and we are all trying to return to “normal” slowly. Put down the bag of chips, the beer can, and the pack of Oreos. Step away from the breakfast table. It’s time to get back to your office and a “normal” routine. 

(You may define “normal” as you please.) 

Who could have predicted that we would have had nearly three months of exploring new ways to juggle our workloads, homeschooling, and practicing social distancing?

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Chairwoman’s Message: Eyeing the Recovery

Posted by Laurie Aronson on 4/29/20 2:58 PM

We have all had extraordinary experiences that we’ve learned from over the past several weeks.  We all have heart-warming and heart-breaking stories to share.  One of the most significant eye-opening realizations for me has been, “what are the needs vs the wants.”  As we begin to introduce our team back into the walls of our Baton Rouge office and warehouse, we have to ask ourselves, “What are those things that we must have that are crucial to our operations and what are those items that fall into the bucket of “well it would be nice if…?”  Don’t get me wrong.  The “wants” are quite important too; they make up our culture and they round-out our daily lives.  Just make sure the needs are met first.  Right now it boils down to masks, gloves, clean air, hand sanitizer, antibacterial soap, and the list continues.

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Chairwoman’s Message: Uncharted Waters

Posted by Laurie Aronson on 3/27/20 12:01 PM

We’ve all learned new terms over the past several weeks that will now be in our vocabulary for some time such as social distancing and “elbumping” (heck, we aren’t even doing that anymore).  As I write this newsletter, I sit in my home office which I use from time to time, but never to the extent I am now.  As I look around, I’m constantly reminded of the filing and the dusting that is long overdue.  Honestly, I’m looking forward to cleaning it up.  I’ve actually taken on a household project every single day.  Some days the projects are more ambitious (think bathrooms and closets), but others are small.  Regardless, I feel a sense of accomplishment in doing this at both my home and in my office at work.  Who knew I would look forward to cooking each evening?  This too shall pass…

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Chairwoman’s Message: The Changing Face of Distribution

Posted by Laurie Aronson on 2/28/20 11:25 AM

When I was given the opportunity to go to Argentina for my first dove hunt in the “promised land,” I jumped at the chance. I had always heard about the wonderful experience out in the field shooting birds until your shoulder can’t take it anymore. There were so many added benefits that surprised me as well: grilled meats and vegetables for breakfast, lunch, and dinner; an unlimited supply of Malbec; and a great upper-body workout that was much tougher than being in a sweaty gym. Getting back to a smoothie diet is now a welcomed change.

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Chairwoman’s Message: A Glimpse Into the Future at NASGW

Posted by Laurie Aronson on 1/30/20 11:42 AM

Wow, what an exciting time to be a member of NASGW. Our organization is really taking some major steps forward to position two-step distribution at the forefront of the shooting sports industry. In Las Vegas last week, we announced the recent acquisition of CLX and the upcoming integration with our SCOPE platform.

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Chairwoman’s Message: Happy New Year

Posted by Laurie Aronson on 12/30/19 10:02 AM

Can you believe it is already the end of 2019? This year has flown by. I sincerely hope that you all have had a wonderful Holiday Season. It is a busy time of year for all of us with parties, family get togethers, sporting events, year-end tasks for our businesses and planning for the new year.   Lastly, it’s time to get one more piece of dessert in before the inevitable diet of 2020 begins.

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