I just took a trip with my son to do some fishing and sightseeing in Montana. We fished the Big Horn River and then did a fly fishing float on the Yellowstone River. It was a welcome time to refresh, re-focus, and re-energize. Often times in our jobs we allow ourselves to become super-charged like the Energizer Bunny and our energies run low and it is time to recharge. A vacation can do that. It allows our brains to turn the creative juices back on and may even open up new business opportunities.
Just such an opportunity occurred while fishing the Big Horn River. Accompanying my son and me was a long-time industry friend. In between netting rainbow and brown trout we shared thoughts on the state of the industry. From his perspective, I gained fresh ideas on handling present and future marketing trends. Then afterward a dinner at a local brewery in Billings brought my son into the conversation and he could hear a couple of industry veterans in positive interaction as an example as he begins a new business venture.