Who doesn’t love a happy ending? Don’t be quick to assume where I’m going with this topic! From the time we were children listening to fairy tales, to now as adults, watching our favorite movies or sporting events, we long for the happy ending where the hero wins out over evil, the knight slays the dragon, the lost souls are found or our team wins the game. I’m starting to get that feeling about our industry right now.
We had an incredibly long run in our most recent hyper market that brought huge profits and daily high-fives. But historically, the bear market following these profitable runs lasts just as long. Given that the initial peak of our most recent hyper market started with a run on ammunition in March of 2020, and continued with strong sales in some categories into early 2022, we should soon be seeing an end to this long-running lull.
Given this, I wasn’t sure what the tone would be in meetings at the NASGW Expo last week. But I was pleasantly surprised to find that most vendor meetings were positive. |
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